Amazon.com has already been reassessing its private-label business and has pondered abandoning that market completely as sales droop.
The corporation has substantially cut the number of things it offers under its own labels, according to the WSJ.
As of 2020, Amazon’s private-label division offered 49 house brands accounting for approximately 243,000 products.
Amazon warehouse. (Getty Images / Getty Images)
The business was a subject of criticism since it competes with other vendors on its platform.
AMAZON PRIME DAY ARRIVES While COMPANY SUFFERS SLOWDOWN IN ONLINE Revenue Growth
The corporation has been accused in recent years by both lawmakers and others accusing Amazon of favoring its own products just at expense of products sold by the other merchants on its platform.
Packages run across a conveyor belt at such an Amazon shipping center. (Bodo Schackow/picture alliance through Getty Images / Getty Images)
The private-label staff apparently was directed to trim the list of products and not to reorganize many of the items, according to sources familiar.
AMAZON’S First DAY SPARKS RIVAL SALES
Amazon’s privately owned business began in 2009 initially consumer electronics products including such cables and grew into other categories. It now encompasses it all from vitamins & coffee to apparel and furniture.
An Online delivery truck. (Reuters/Carl Recine / Thomson Photos)
A declined to comment on whether it explored the issue, or to disclose how many house brand items it is reducing.
AMAZON PRIME Weekend SKIRTS INFLATION
Amazon just finished its greatest Prime Day event in history this week.
The e-commerce giant said Amazon prime purchased more than 300 million goods worldwide at this year’s two-day sale, saving a record $1.7 billion. Customers spent over $3 billion more on over 100 million small business items. The corporation did not reveal the event’s total sales.