Even while she makes a tidy sum of money from her reality series “Keeping Up with the Kardashians,” the income is little in comparison to what she makes from her two primary enterprises.
Kardashian has become one of today’s billionaires thanks to the promotion and sales of her company’s items made possible by her enormous social media following.
For 20 seasons, Kardashian and the rest of her affluent family appeared on “Keeping Up with the Kardashians.” According to Forbes, she made almost $10 million a year from the show.
So how did the Kardashian sister amass a fortune worth billions? Actually, the two companies she founded, KKW Beauty and Skims, account for most of it.
Shortly after my younger sister, Kylie Jenner’s Kylie Cosmetics brand achieved enormous success in 2017, Kardashian launched KKW Beauty.
Kardashian began by selling contour kits. Her initial run of 300,000 kits sold out in a matter of hours. The next year, KKW Beauty grew and began to sell even more goods, including fragrances, lip treatments, concealers, and eyeshadows.
According to a Forbes estimate at that period, she was earning $100 million. In a massive $200 million agreement, Kim sold 20 percent of KKW Beauty to Coty in 2020, which also owns well-known brands including Marc Jacobs and Kylie Skin. The company’s valuation increased to $1 billion as a result.
Kardashian continues to own a sizable share of her business. She still has a 72 percent share in the business, which Forbes estimates to be worth $500 million.
Her second business, Skims, which was formerly known as Kimono, debuted in 2019. The majority of skims are loungewear, intimate clothing, and shapewear.
Together with her co-founder and CEO Jens Grede, Kardashian controls the bulk of this business. She reportedly controls 35 percent of the business, with a minimum value of $375 million. The worth of Skims increased from its prior value of $1.6 billion in April 2021 to $3.2 billion at the beginning of 2022 when $240 million was obtained from investors.
There are other methods for Kardashian to increase her wealth outside of reality television and commercial ventures. On Instagram, Kardashian promotes several of her own items in addition to those of other businesses. Due to her millions of Instagram followers, she receives a sizable payment for each post. According to several estimates, she routinely earns $300,000 to $500,000 for a single Instagram post.